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The SEO Basics

philip — Sat, 26 Apr 2008 18:04:02 +0000

There have always been do-it-yourselfers succeeding at web promotion and search engine optimization. In fact, many of the established businesses offering web services today came from humble beginnings, perhaps nothing more than a college student with a laptop, an internet connection, and too much free time. The Web evolves as the result of the innovation and experimentation of individuals. The sharing of knowledge. The do-it-yourself attitude. As text link brokers and mass link networking decrease in value and use in social media increases, it becomes more important for companies to have an internal approach and awareness of search engine marketing. Don’t get me wrong; outsourcing to SEO firms is still a smart option. That said, making the most out of Web 2.0 usually requires some level of cooperation between SEO firm and site owner. You don’t need to be an expert to know the basics of good SEO practices, and that added knowledge will be a great advantage whether you’re working along side an SEO team, or promoting your own site in your spare time. So if you’re on a “need to know” basis with SEO, the following points should illustrate what an overall plan should include:

1. Create Search Engine-Friendly Content Unique web content is your most valuable asset, and ensuring search engines can read it is crucial. Text embedded in images or Flash cannot be read, so make sure you use important keywords, headings, and hyperlinks in plain text form. Instead of using images as navigation links, CSS (Cascading Style Sheets) makes it easy to format those links to look more like ‘buttons’, thus creating powerful anchor text as well as making it visually appealing. Use heading tags properly and don’t try to hide keywords or text by making it the same color as the page background or shrinking it so it can’t be seen. Make sure the keywords you wish to rank high for are used frequently in the page copy but within reason. Now that you’ve created good content, is it actually being crawled? Copy and paste a page’s URL into a search engine to see if it has been indexed. If you’ve just created the page, it may take a few days to show up. Aside from age, many factors can lead to web pages not being indexed by search engines, such as duplicate content (ie. a printer-friendly version of a page might be indexed and the normal version not, or vice versa); links generated by JavaScript instead of HTML; poor site architecture (ie. using too many sub-directories); lengthy, dynamically generated URLs using special characters; and orphaned pages. Check out these blogs. Kendall PC 10423 Blogging Alluba Barr Ier Blog Business Blog Noli Mirador Educational Blog Etech Infanta Travel Paradise Phils DJ Phingaz EA Websites EI Guides Eilohn EJE Blogging Darwin Another heathcote Irene Ramblings Subscription Online Games Tech Services Gadgets Tech Group Right advices Tech Men Ideas Creative Component Elk Ridge Fire Conservavine Getting Inside You Red Square Sagcol Malufet na Blog Noli Boy NIERP Brod Nancy Panlilio Adulaamin Rivermaya Nolism Kamikazee Villete Blogging in Red Lingayen Wordprezz Joaquin Bordado Election Phils Grace Soriano Maya Blogging Pinoy Idol ABSCBNGMA ICANN Org Info Net Com Radio Catte Shep Fam Metro Nano New World SNS Online IPS 2007 Brod Izzle Internet Works News Inspector Dimdim Stars online Power Shell Blog Make Money with Nick Hanig Family Your Web Online Money Granada business Lexi Commons

2. Choose Your Keywords Wisely One of the first steps of SEO, this one needs to be done properly the first time or all your future efforts and promotion could end up being wasted. Start by writing down general terms that describe your products, services or web content. Use keyword research services to investigate word and phrase variations. Wordtracker, KeywordDiscovery, and the Google AdWords suggestion tool are good starting points. The goal is to find those niche phrases that your target market uses to find sites just like yours and optimize your site for them. If the phrases do not get enough use by searchers, your profits from ranking for them will be low. At the same time, stay away from general terms that are tougher to rank for (ie. like “art”, “computers”, “business”, etc.) as a great portion of the traffic will be irrelevant and you’ll break the bank attaining such competitive phrases.

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Secret Tips for Keeping Business Clients Happy With Your Freelance Writing Services

philip — Mon, 17 Mar 2008 12:15:39 +0000

Professionals, the authors business customers for all the right reasons. Companies can offer lucrative markets for writers both sides of the benefit. They are good business, and they help writers of the bottom line. Most companies have a lot of work and pay generous. So why so many writers flub there when dealing with clients in the economy? How difficult, as in substance, they are even more difficult to maintain long-term pleasure. That’s because the writers and businessmen, very different thinking.

Business people think differently. At what point can you satisfied with your customers your benefits depends on both the quality of services and their ability to understand what your customers need.
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What Scares You as a Grant Proposal Writer?

philip — Mon, 17 Mar 2008 12:06:42 +0000

Specifications authors deserve much more money while enjoying the luxury of working at home. If you by the word “technical” and not demolish the door to a lucrative opportunity. As long as you can use your chain grammar correct, you can create a new way of adventure.

What is Technical Writing?

Gizmo technical When buying, you still have to read the manual that explains how to use or exploit set-up. It is specifically designed for end-users, to understand how the details of the work. If you can not make head or the number of teacher-guide, then you are very badly written or technical reading of things. Specifications authors come to the emergency room, inspired by a bottomless barrel vocabulary suited to the material.
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Technical Writing - Earn Big Bucks

philip — Mon, 17 Mar 2008 12:02:23 +0000

What is Technical Writing?

Writing Content For Cash - How To Write Content And Earn Instant Cash Online

philip — Mon, 17 Mar 2008 11:53:30 +0000

Writing content of your own website, or someone else on the site is a good way for you to make money at home. There are always people looking for good writers and content, it may be a good secondary source of income. But where to start?

I propose that we start by you is based on the content of what you like and do not like. Chances, if you have fitness and health, you have an easier time writing about the content and design, in the report on the content to write something you do not like. They want a bit of research on popular keywords, and keywords in the search engines. When keywords such as “health”, “fitness” and “movement” are terms of research, the chances are that if these words in your content, you get more visitors to your site.
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